Stop Guessing. Build Your Revenue Engine.
Senior, independent Marketing and RevOps consultant for ambitious B2B scale-ups.
I'm an independent Marketing and Revenue Operations consultant with over 15 years of experience.
I work exclusively with ambitious B2B tech and scale-ups to connect their siloed teams and tech and build the single source of truth they need for one thing: predictable, scalable, and forecastable revenue.
Stop Guessing. Start Growing.
Where can I help?
I focus on solving the most expensive and complex bottlenecks in your revenue system.
A "Frankenstein" Tech Stack
Your tools feel stitched together, data is siloed, and your team is buried in manual workarounds. I’ll architect a Single Source of Truth and core GTM data model that unifies your CRM, such as Salesforce, HubSpot, and your other revenue tools. We'll move from data chaos to a clean, integrated, and scalable foundation.
A Leaky, Misaligned Funnel.
Leads are getting lost, handoffs are dropped, no one agrees on what a "good lead" is. I'll find where the problems are and pull the right levers to smooth the end-to-end commercial process from Lead to Closed Won. We'll define terms, automate handoffs, and create a single, frictionless system that all teams trust.
Unclear Reporting.
You need predictability, but you're working with unreliable data, spreadsheets and different metrics from your teams stuck somewhere between reporting on MQLs and running ABM. I’ll fix the underlying data and process and produce the reports and dashboards that actually matter and that you can finally trust.
About Me.
Hi, I’m Chris. I'm a senior independent RevOps and Marketing Ops partner, based in London, with 15+ years as a hands-on operations professional and 6+ years as a strategic consultant.
I bridge the gap between high-level C-suite strategy (the "what") and the complex, in-the-weeds technical execution (the "how").
My clients are ambitious, high-growth B2B startups and scale-ups that need to build the robust, scalable revenue infrastructure that will take them to their next funding round and beyond.
Connect with me on LinkedIn.
About You
You’re a CEO, CRO or CMO frustrated that your growth feels chaotic and unscalable, even with a talented team.
You’ve invested heavily in a best-in-class tech stack (like Salesforce, HubSpot, 6Sense etc), only to be let down by data silos, team friction, a lack of true ROI and you’re only using a fraction of its potential.
The "handoff" between your Marketing and Sales teams is a black box of leaky funnels, data gaps, and misaligned goals.
Your board and investors need predictable forecasts, while you're stuck with unreliable pipeline data and "gut-feel" projections.
Testimonials
Chris is my go-to expert for all things Revenue Operations, and I’ve had the pleasure of partnering with him across multiple client engagements over the years. He brings a rare combination of strategic thinking, deep operational expertise, and a collaborative approach that consistently delivers results. What sets Chris apart is his ability to truly listen to often non-technical client needs and translate them into scalable, best-practice solutions. His breadth of experience across industries allows him to quickly identify what will move the needle, whether it's optimising processes, improving systems, or driving alignment across go-to-market teams. If you're looking for a trusted RevOps partner who can think big and execute with precision, look no further.
— Marina Carbone | Fractional Marketing Leader & B2B Growth Specialist
Chris is a true expert in Marketing Operations and an invaluable partner when it comes to tackling complex challenges for our clients.
From complex tracking setups, to rebuilding ABM strategies and optimising lead to opportunity conversions, we regularly rely on his deep technical knowledge, strategic mindset, and ability to navigate the nuances of modern marketing tech stacks with ease.
On top of his technical expertise, Chris brings a professional and personable approach that makes him a pleasure to work with. He builds strong relationships with clients and teammates alike, creating a collaborative environment that consistently leads to great outcomes.
I wouldn’t hesitate to recommend Chris to anyone looking to elevate their marketing operations. He’s the kind of partner who brings both immediate value and long-term impact.
— Tanja Mitchell | Founder | RevQore - RevOps Consultancy
“Chris possesses an impressive depth of knowledge in martech systems, and this expertise played a pivotal role in optimising our marketing operations. His proficiency not only empowered him to provide extensive guidance and support to fellow members of the marketing team but also significantly heightened their overall effectiveness and efficiency.
Beyond simply providing leads generated by the marketing department, he played a pivotal role in conceiving and executing highly successful marketing campaigns. Chris collaborated closely with the sales team to ensure that marketing-sourced leads were not just plentiful but also of the highest quality, resulting in a streamlined and effective sales process. This not only increased marketing-sourced revenue but also brought about a significant enhancement in our overall revenue-generation efforts.
Chris consistently impressed with his exemplary leadership and his capacity to successfully deliver on complex projects. His unwavering dedication, profound expertise, and relentless pursuit of excellence were evident in every facet of his work.
I wholeheartedly recommend him as a strategic thinker with a deep understanding of marketing technology and operations.”
— Calum Geraghty | VP Marketing | Talentful - B2B Talent Consultancy
“Chris worked with Talentful to implement our marketing automation capabilities, systems and processes. After conducting a thorough audit and uncovering the gaps that needed to be plugged, he led external suppliers as well as the marketing and sales teams through a transformative process to kick start Talentful’s inbound lead generation machine.
With the coronavirus pandemic hitting during the middle of the project, Chris brought his experience in growing businesses to bear by additionally supporting our internal marketing team on campaigns. And despite the challenges thrown up by the lockdown, he stayed in close contact with key stakeholders for the core project to still deliver it on time. Chris impressed with his leadership and delivery of a complex project throughout his time with us. I’d be happy to recommend him any time.”
— Phillip Blaydes | Founder & Co-CEO | Talentful - B2B Talent Consultancy
“During his time at Attest, Chris led several important projects and built a high performing team around him. He was instrumental in the planning, delivery and adoption of Salesforce and Pardot across the sales and marketing teams. He also worked cross-functionally at all levels to ensure alignment across our CRM data strategy and tracking needs throughout the company. Chris led our marketing acquisition and nurture strategy and impressed with his analytical approach to targeting, channel selection and partner management. He was also a core member of our website squad, delivering a website redesign project and continual conversion optimisations resulting from his overhaul of the tracking and analytics foundations. Chris is an avid problem solver, with an analytical approach to challenges. He was a highly valued member of the marketing and wider Attest team, with a strong track record of results.”
— Mark Walker | CRO | Attest - B2B SaaS
“Chris was a key part of the creation of Scalable Capital's data driven marketing team. He was integral to the implementation and optimisation of our strategy across every marketing channel and tech system that we used. Through 1 on 1 and team training, he was central to coaching team members on the principles of optimisation, tracking and reporting ROI. Chris spearheaded the drive for tracking and reporting for the marketing team across the business. His data-driven and personable approach during interactions with colleagues throughout the wider business and engaging and informative company-wide MarTech presentations in the wake of GDPR changes, effectively generated buy in for a number of advanced CRM and analytics projects that gave the marketing team an edge. I'd be happy to recommend him any time.”